MySpace Unveils New, Artsy Logo

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If you’ve been following the news lately, you’ve probably realized that logo redesigns are a kind of a big deal. Today at the Warm Gun Design

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conference in San Francisco, butt of too many design/user experience jokes to mention social networking site MySpace

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 unveils their new logo which is, get this, the word “my” in Helvetica and then a symbol delineating a space.

MySpace VP of User Experience Mike Macadaan

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 explains the philosophy behind it, “MySpace is a platform for people to be whatever they want, so we’ve decided to give them the space to do it.”Apparently the blank space to the left will be filled with user generated artwork when users hover over it on the redesigned site, like this:

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If the iTunes 10 logo and Gap logo fiascos have taught us anything, it’s that people hate logo change, so people are inevitably going to hate this (I can’t wait for the comments section of this post).

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But, in all fairness, the new logo’s art school abstractness and UGC element is better than thehuman centipede

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 + Arial “myspace” blandness of the old logo (see above), and from Macadaan’s presentation it looks like it will have some Google Doodle-like interactive features once the MySpace redesign launches as the end of this year.

 

 

In any case, please put your inevitable redesign suggestions the comments, or on Dribbble

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 if you prefer

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Website: myspace.com
Location: Beverly Hills, California, United States
Founded: August 1, 2003
Acquired: July 1, 2005 by Fox Interactive Media for $580M in Cash

MySpace is one of the world’s largest social networks, with about 125 million users. Originally inspired by Friendster, MySpace quickly grew to become the world’s largest social network, before… Learn More

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Website: macadaan.com
Companies: Tsavo MediaAOLIntuitTechTVGO.comMySpace

Mike has over 10 years of experience leading companies in the context of Product & User Experience Design. His experience spans product and content leadership for companies such as TechTVIntuit,… Learn More

 

 

 

 

 

 

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