Apple announced their new Payment, Loyalty Card and Boarding Pass system called Passbook. With Passbook you’re not just able to walk into Starbucks and pay for your coffee, but you’re also able to go to the airport and use your boarding pass that is on your account to board your flight out. With this new system it looks like Apple aims to expand their reach beyond just Loyalty Cards, Gift Cards and Boarding passes. Once more places start adopting Apple’s new system, it will enable people to make payments and use coupons at more locations with only the need of having their phones. No longer will you have to have special NFC technology to be able to make payments. I look forward to seeing what else is to come of Passbook.
What do you think about Passbook?